Departure Festival (CMW)
Company
Year
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2024
Departure Festival is a creative platform uniting music, art, comedy, and technology. It’s built around three experiences: Festival, Conference, and Giving Back. Together they form a space where culture, innovation, and community meet to inspire new ideas and connections.
Synopsis
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Graphic DesignInfographicsBranding Social MediaMerch
Category
ALT. STUDIO LAB ©2025
MOODBOARD
For the moodboard, I wanted to blend an airport aesthetic with the festival’s storytelling, creating a journey where creativity becomes the destination. The design explored icons and typography as metaphors for tickets to the stars, turning symbols into constellations and type into wayfinding that guided the audience like airport signage.
EASTER EGG PHOTOSHOOT
The Easter egg concept is an interactive social media trend that reveals the festival’s artists each year. Each post shows personal items going through airport security, inviting fans to guess who they belong to before the final reveal of the artist preparing for departure.
DEPARTURE MERCH
The merch line drew inspiration from FIFA-style team jerseys, merging sports culture with creative identity. Departure Festival was built around three pillars — Festival, Conference, and Giving Back — representing a community where music, art, comedy, and tech come together.
Each team reflects a side of the experience: Festival for culture and energy, Conference for ideas and innovation, and Giving Back for purpose and community.