As part of the final-round project for my Junior Art Director application with OVO, I developed a social media campaign for their Spring ’24 ready-to-wear collection. The brief called for a modern, magazine-inspired aesthetic, and I delivered three distinct creative concepts that explored different visual narratives while staying true to OVO’s design language. The project reflects my ability to blend fashion, culture, and digital storytelling into a cohesive campaign built for a global brand.